Overview

Bring the analytics your site already collects into Umbraco, giving editors useful traffic reports in the backoffice and on mapped documents.

Supported providers

Choose the reference for the analytics provider your site already has.

What you get

• Traffic reports. Explore visitors, page views, trends, acquisition, audience, pages, routes, and campaigns.
• Document context. Show analytics in mapped published document workspaces, scoped to the document’s route.
• Useful detail. Use date comparisons, filters, and drill-downs to move from a headline number to useful context.
• Multi-site support. Add more than one connection to an Umbraco installation.
• Private credentials. Keep provider access in server-side application configuration, never in the browser or Umbraco content.
• No tracking changes. Read provider-collected data without installing, replacing, or configuring public-site tracking.

Compatibility

Web Analytics supports Umbraco CMS 17.1 through 18.x. Vercel Web Analytics and Plausible both provide core reports, event lists and details, and event-property drill-downs. The interface hides provider capabilities that are not available instead of presenting them as errors.

Need the details?

The configuration reference explains configuration precedence, credentials, cache behaviour, and every supported option. Use troubleshooting for missing access, connection errors, empty reports, and multi-instance deployment issues.