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Vercel Web Analytics

Reference for Vercel Web Analytics connection fields, reports, team projects, credential overrides, and common connection errors.

The quickstart owns the first-time setup flow. Use this page to look up Vercel-specific requirements, connection fields, and capabilities.

About Vercel Web Analytics

Vercel Web Analytics is Vercel’s analytics product for understanding traffic to a Vercel project. This package reads the reports Vercel already collects and makes them available in Umbraco; it does not add tracking to the public site.

Requirements

The connection needs a Vercel access token scoped to the account or team that owns the project. Configure the token server-side; it is never stored in Umbraco.

Connection fields

Field Value
Credential setting WebAnalytics__Providers__Vercel__AccessToken
Project ID Vercel project identifier beginning with prj_...
Team Optional for a personal project; for a team-owned project, use its team_... ID or slug

Add these values in Settings → Web Analytics. A 401 or 403 generally means the token cannot access the project; a 400 usually means the project ID or optional team value is invalid.

Capabilities

Vercel connections provide core totals, history, traffic breakdowns, UTM dimensions, event lists, event-property drill-downs, and feature flags.

Vercel does not support applying an event or event-property filter to a global report, and does not support selecting the ordering metric for a breakdown. The backoffice adapts to those capabilities.

Connection-specific credential

Use a connection override only when this connection needs a different credential from the shared Vercel token. The Settings UI shows the exact secret key, in the form:

WebAnalytics__ConnectionAccessTokens__{connection-guid}

The override remains server-side and takes precedence over the shared provider credential.

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